I have a real love for great branding, aside from the fact I have to think about it all the time anyway for work. And mannn I love the way that Chloe is branded. Their campaigns and look books are always so beautifully chic and inspiring (and makes me think of Charlie perfume!) I'm not really big on designer brands, I think a lot of them are pretty uninspiring and ridiculously overpriced, but Chloe is actually one that I would love to buy into if I could - not for the name but because their clothes are so delicious.
1 comment:
Totally agree with you, their campaigns always stand out compared to the other high fashion houses. I've got so many of them up on my inspiration wall!
Charlyx
http://x-whatiworetoday-x.blogspot.com
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